Zendesk is acquiring Forethought for more than 200M USD to build AI agents for customer service. The deal is Zendesk's seventh AI acquisition in 2.5 years. The company expects over half of all voice and chat interactions on its platform to be handled by AI agents this year. https://martech.org/the-latest-ai-powered-martech-news-and-releases/ #Marketing #Strategy #AI #Zendesk
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