Netflix and NBCUniversal are experimenting with hybrid marketing campaigns that blend in-person experiences with digital engagement, moving beyond trailers and traditional ads. During a panel at Campaign Convene 2026, executives discussed how studios are building campaigns that connect with audiences beyond the streaming screen. https://www.marketingtechnews.net/news/netflix-and-nbcuniversal-test-hybrid-marketing-campaigns/ #Marketing #Strategy #Social #Netflix
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